Fashion & Style

Who Reads Cosmopolitan?
The largest selling young women’s magazine in the world, Cosmopolitan is famous for its upbeat style, focus on the young career woman and candid discussion of contemporary male/female relationships. Cosmopolitan is the magazine for millions of fun, fearless females who want to be the best they can be in every area of their lives.

What You Can Expect in Each Issue:

• COVER STORIES:The feature articles on celebrities, relationships, sex, fashion, beauty and health.
• COSMO NEWS:Hot Sheet: Everything buzz-worthy, Celebrity feature article, tips on relationships, Beauty Steakout...
• MAN MANUAL:The Man Report, Guy Spy, Guy Without Hist Shirt, Cosmo for Your Guy, Man on Fire...
• COMSO LOOK:Beauty News, Hair, beauty tips, Beauty Q&A...
• FUN FEARLESS FASHION:Things To Crave Right Now, How To..
• LOVE AND LUST:Couples, sex, love, relationships, Ask Him Anything, Bedroom Blog...
• REAL-LIFE READS:The Cosmo Post – amazing true tales...
• YOU, YOU, YOU:Cosmo Commandments, Connecting, Bitch It Out...
• FASHION AND BEAUTY:The best in fashion and beauty
• WEEKEND:What to Do, You and Him, Living...
• HEALTH CHECK:Cosmo Gyno, Your Body...
• REGULAR FEATURES:Cosmo Extras, From the Editor, Confessions, Guy Confessions, Bedside Astrologer, Red-Hot Read, Shopping Information, Cosmo Quiz...

Magazine Layout:
Cosmopolitan is visually fun. Article layouts are aesthetically pleasing, with hip and stylish photography to support the written word.

Contributors:
Cosmopolitan Editor-in-Chief Kate White began her career in the magazine business by winning Glamour Magazine’s Top Ten College Women contest and appearing on the cover. She was an editorial assistant at Glamour and later became a feature writer and columnist for the magazine. She went on to hold key jobs at several national magazines, and eventually was named editor-in-chief of Child and then later Working Woman and McCall’s. Before joining Cosmo, she served as editor-in-chief of Redbook for four years. White is the New York Times best-selling author of the Bailey Weggins murder mystery series for Warner Books. She is also the author of the bestselling career book Why Good Girls Don’t Get Ahead but Gutsy Girls Do.

Past Issues:


Comparisons to Other Magazines:
Cosmopolitan has well-rounded editorial content, with 33% of its articles focusing on relationships and romance. It inspires with information on relationship and romance, the best in fashion and beauty, the latest on women’s health and well-being as well as what’s happening in pop culture and entertainment… and just about everything else fun, fearless females want to know about.

Advertising:
Cosmo advertising is targeting to meet the needs of our Fun Fearless Female readers and covers categories such as apparel, hair care, cosmetics, fragrance, skin care, electronics, and medication.

Who Reads Glamour?
With a circulation of nearly 2.3 million, Glamour is the only women's magazine to offer a 360-degree perspective on the reader's life: her relationships and her career, her clothes and her conscience, her pop culture and her politics. Sharp and smart but never cynical, Glamour informs readers without veering from its core message of self-acceptance. It is a magazine for women looking to stay up on the latest trends, get news-to-use advice and feel good about themselves. In other words, it's a magazine for every woman. No wonder Glamour is among the top ten best sellers in the U.S.

What You Can Expect in Each Issue:

• Dos, Donts, News & Views: A splashy section that slaps the magazine's famous black bar on the latest cultural trends.
• Glamour Beauty: A section filled with beauty editors' picks for the latest hair, skin and makeup products; tips, tricks and ideas; celeb trends; and alerts about troublesome phenomena (such as women buying nonprescription acne drugs online).
• Glamour Fashion: Chock full of the latest styles and advice on making them work for your size, your shape and your budget, along with plenty of secrets from style honchos.
• Men, Sex & Love: Fun, thought-provoking looks at how women can get the love bliss they deserve. This section includes the long-running favorite "Jake: A Man's Opinion," a column full of relationship advice from Glamour's resident guy.
• Health & Bodybook: Packed with news about general wellness, sexual health, nutrition, anti-cancer advice and fitness, including exclusive shape-up programs, like Body by Glamour.
• Life & Happiness: This section features columns on managing work and money, the popular "Am I Normal?" page in which readers can assess how their habits measure up to each other’s regarding spending, sleep, sex, you name it, and advice on dealing with friends, parents and bosses.
• Glamour Buzz: A fun-filled section with book, movie, music and TV reviews; an interview with Glamour's latest cover celebrity (recently-featured stars include Fergie, Salma Hayek, Kate Hudson, Carrie Underwood and Maria Carey); a look at the latest star trends (insane or not); and the fun "Would You Dare?" column in which women act out pranks and gauge people's reactions (for example, sunbathing in the middle of a busy city street).
• Glamour Real Stories: Here you'll find profiles of notable women, compelling you-won't-read-them-anywhere-else stories (such as "Escape from Polygamy"), editorials and "The Countdown," a list of notable cultural moments (such as women's worst public meltdowns ever). This section is also home to "Global Diary," in which journalist Mariane Pearl travels to a different part of the world each month to report on courageous women making a difference in their country.
• How to Do Anything Better Guide: A roundup of the latest, greatest cooking and decorating ideas from top chefs and decorators.
• Last, but not least, in every issue there's the magazine's legendary guilty pleasure, the Dos & Dont's back page, which good-naturedly points out real-life fashion triumphs and disasters.
• Features: Glamour is an invigorating cocktail of decadent beauty pages, frank and funny talk about men, lust-worthy fashion spreads, celebrity scoop, smart news reports, health updates and stories of women around the globe.

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Contributors:
The magazine regularly publishes articles by notable writers and celebrities such as Eve Ensler, Carrie Fisher, Nora Ephron, Sheila Weller, Wes Craven and Bob Morris.

Magazine Layout:
Glamour is a proudly mainstream magazine read not by a handful of coast-dwelling cognoscenti but by 12 million women across the nation. So its design must always be accessible and inviting. That said, today’s average consumer is profoundly more visually sophisticated than she was a generation ago, and Glamour is happily rising to a new challenge: to give its inclusive approach a bold twenty-first-century edge.

Comparisons to Other Magazines:
Every month Glamour informs, inspires and entertains. The magazine's friendly voice and feel-good approach to women's looks, body, love life--their everything--is unique in the field of magazines. Signature features include Glamour Women of the Year, a salute to the world's most inspiring women; Top 10 College Women, an annual competition that recognizes scholastic excellence; and a personal-essay contest. While Glamour's content drives the public conversation, its presence online broadens that dialogue. Through blogs, videos and personal stories, Glamour.com provides a rich interactive experience for young women to get more details, ask more questions and share information with one another about the topics most important to them.

Advertising:
Glamour magazine attracts the largest advertisers in our category. From beauty to fashion to automotive to health, the magazine is continuously attracting the best brands in the business. Glamour made Adweek's "Hot List" of Top 10 Magazines in both 2007 and 2006, as well as Ad Age's "A-List" of Top 10 Magazines in 2005.

Awards:
Glamour is the most celebrated women's magazine in America today, having won 170 journalism awards. Recent ones include: The National Magazine Award for Personal Service in 2007; The National Magazine Award for General Excellence in 1995 and in 1991; Four Exceptional Merit Media Awards from the National Women's Political Caucus; Three Clarion Awards from Women in Communications and Five Front Page Awards from The Newswomen's Club of New York.

Esquire is the original and leading men's lifestyle magazine. Esquire's award winning editorial covers everything a man needs to know each month including the latest on style and clothes, what's new in cars, culture and entertainment and advice on money matters.

Who Reads Esquire?
Esquire is a magazine for affluent and successful men. It is a magazine geared toward men who dress themselves, have the means and knowledge to invest, can order at a fine restaurant, have a healthy respect and admiration for women, enjoy enriching vacations, and have mastered life's basics.

What You Can Expect in Each Issue: Esquire surveys the landscape to unearth the smart edge of the culture: the people, places, things and trends that intelligent, sophisticated men want, need, and ought to know.

• Style: Seasonal menswear forecasts identify the best options for men covering the gamut of menswear, furnishings, and accessories for the spring season.
• Women: Everything you want to know about women is answered by Esquire’s esteemed group of editors and resident experts.
• Trends: Focused on the stylish options and Esquire’s editors guide readers through all the best the seasons have to offer.
• Women We Love: Esquire’s most enduring franchise and a celebration of man’s favorite vice, saluting women whose beauty extends far beyond the physical, revealing Esquire’s pick of the Sexiest Woman Alive.
• People: Esquire celebrates and identifies the next generation of cultural influencers destined to impact our lives and shape the destiny of our countries national dialogue.
• Feature Articles: In each issue of Esquire, the talented editorial bring you the latest on style and clothes, what's new in cars, culture and entertainment and advice on money matters. You will find monthly features such as Esquire's Man at His Best, Style Tips, Ten Things You Don't Know about Women, Answer Fella, Funny Joke from a Beautiful Woman, What I've Learned, and Women We Love.

Magazine Layout:
Esquire's design is witty and clean. Articles are displayed in easy to follow formats and feature vibrant images that detail items featured in the magazine.

Contributors:
Esquire's contributors are some of the most world renowned journalists, TV personalities, musicians, authors and military strategists in the world, including Ted Allen, George Foreman, and Thomas P. M. Barnett.

Past Issues:


Comparisons to Other Magazines:
Esquire is a magazine that resonates with the modern man. It is a magazine that speaks to the multi-faceted, successful man, who is culturally in tune. The unique blend of intelligent service, stories, and ability to entertain and inspire makes it a must-read for tastemakers and influencers alike.

Advertising:
Esquire has a wide variety of advertisers, from fashion to accessories and cars to spirits, and everything in between.

Awards:
In 2007, Esquire won a National Magazine Award in the reporting category. Since editor-in-chief, David Granger, took over in 1997, Esquire has been nominated for 41 National Magazine Awards, with 10 wins.

Who Reads Vanity Fair? Smart, stylish, and voraciously interested in the world, Vanity Fair readers have an extraordinary ability to discern what is truly worth their time, attention, and money. It is essential for Vanity Fair readers to be conversant in a wide range of topics—from global issues, economics, and travel, to beauty, fashion, and entertainment—and they pursue the knowledge of these subjects with an unusual intensity. Vanity Fair readers actively seek out friends and colleagues with whom they share ideas and experiences, creating a diverse and eclectic network of peers. Known for its ability to "ignite a dinner party at 50 yards," Vanity Fair is meant for readers who enjoy expert-level knowledge and lively, spirited debate.

What You Can Expect in Each Issue:

• Fanfair: Vanity FairÂ’s monthly guide to truly unique and talked-about cultural events around the world, hot new CDÂ’s, books, and films; groundbreaking art and design; exhibitions and theatrical events; fashion, beauty, and travel trends.
• Fairground: The magazine brings its discriminating eye into the worldÂ’s most exclusive events, capturing candid snapshots of the cultureÂ’s rich, famous, and iconic. This pictorial feature goes around the world, one party at a time.
• Columns: Insightful essays by distinguished writers, such as Dominick Dunne, James Wolcott, and Michael Wolff, cover the most relevant topics of the day. These investigations on crime, politics, business, society, the media, and current events are often touted on the cover and have a dedicated following.
• Vanities: Short takes on todayÂ’s most compelling personalities, Vanities is a reader favorite, incorporating splashy graphics and quick wit.
• Spotlight: Spotlight shines a light on the stars of the future. Former discoveries include Catherine Zeta-Jones, Jennifer Lopez, Leonardo DiCaprio, and Gwyneth Paltrow, all before they made it big.
• Proust Questionnaire: An update of the 19th-century parlor game, this classic Q&A features a different celebrity subject every month.
• Features: In-depth, award-winning stories about entertainment, the arts, business, politics, fashion, design, and more, are at the heart of the magazine each month.

Past Issues:

Contributors:
With every issue, Vanity Fair allows its contributors the freedom to indulge in extraordinary storytelling, making it a destination for the worldÂ’s most renowned photographers and award-winning journalists, such as Marie Brenner, Bryan Burrough, Bob Colacello, Amy Fine Collins, Dominick Dunne, Christopher Hitchens, Sebastian Junger, William Langewiesche, Maureen Orth, Todd Purdum, James Wolcott, and Michael Wolff; and photographers such as Jonathan Becker, Harry Benson, Patrick Demarchelier, Todd Eberle, Larry Fink, Jonas Karlsson, Annie Leibovitz, Tim Hetherington, Norman Jean Roy, Mark Seliger, Mario Testino, and Bruce Weber.

Magazine Layout:
With a dynamic combination of big pictures and big stories, Vanity Fair delivers both bold, beautiful photography and the very best thought-provoking journalism in a clean, bold design that is simple yet sophisticated, minimal yet full of restrained energy. When it comes to visually expressing the passions of its stable of photographers, illustrators, writers, and editors, the magazine must look as smart and powerful as the topics it covers.

Comparisons to Other Magazines:
With a broad range of interesting subjects, Vanity Fair is a general interest magazine that captures the best of the best, from world affairs to entertainment, business to style, design to society. Vanity Fair is unique in its ability to act as a cultural catalyst—a magazine that provokes and drives the popular dialogue. No other magazine can match Vanity Fair's unique mix of stunning photography, in-depth reportage, and social commentary. Each month, Vanity Fair accelerates ideas and images to center stage, creating an unrivaled media event that attracts millions of modern, sophisticated readers.

Advertising:
Vanity Fair's advertisers are as eclectic as the editorial content. Fashion and retail advertisers are responsible for the majority of Vanity Fair's ad pages, but other advertising partners stem from a wide array of consumer categories, including automotive, financial institutions, not-for-profits, corporate entities, beauty, travel, entertainment/media, home furnishings, food, and wine and spirits. On average, a little more than half of the pages in Vanity Fair are devoted to advertising (56%).

Awards:

• The American Society of Magazine Editors has nominated Vanity Fair for 63 National Magazine Awards since 1984; the magazine has won 15 times
• Winner of National Magazine Awards for Reporting and Photo Portfolio, 2008
• Winner of National Magazine Award, Columns & Commentary 2007
• Winner of National Magazine Award, Public Interest 2007
• Winner of the 51st annual World Press Photo of the Year 2007
• Gold Medal Award, Photography, Spread/Single Page, Society of Publication DesignersÂ’ 42nd Annual Competition 2007
• Graydon Carter: The only two-time winner of Adweek magazine's Editor of the Year
• 248 awards for design and photography since 1984
• Included on AdweekÂ’s Hot List nine times–more than any other magazine

Who Reads Playboy?
Provocative and informative, Playboy is America’s best-selling men’s magazine. Playboy is read by more than 10.3 million people in the U.S. – of which two million are women. The magazine is primarily aimed at men in their twenties and thirties, but is read by men and women of all ages.

What You Can Expect in Each Issue:
Whatever goes on between a man’s ears is a convenient way to sum up the content of Playboy. Prominent among its features are the pictorials, which showcase women ranging from the girl next door to world-famous celebrities, but also includes sports, entertainment, politics, social trends, developments in the areas of sex and romance, short fiction and compelling articles on behalf of a wide variety of subjects.

• Pictorials: Featuring the world’s most beautiful women, as captured by some of the world’s most talented photographers.
• ManTrack: New cars, sporting equipment, technology, furniture, travel destinations and other consumer goods.
• After Hours: A bemused tour d’horizon of current culture.
• Forum: Opinion and argument about political and social developments, often focusing on issues of personal freedom and expression.
• The Playboy Advisor: A column in which readers’ questions about modern living, including love, sex, fashion, technology, etiquette and other topics are answered.

Each month, Playboy magazine offers the most engaging and eclectic mix of material in the general interest and men’s categories. The Playboy Interview, a monthly in-depth conversation with an important figure—recent subjects include Richard Branson, Alec Baldwin, Chuck Palahniuk, Tina Fey, Kanye West, Seth Rogen, Jay Z, Gov. Bill Richardson, Arianna Huffington, Kenny Chesney, Bill O’Reilly, Farheed Zakaria and Thomas L. Friedman—is the most authoritative body of interview-format work in the history of American journalism. A shorter, lighter interview called 20Q (recent subjects include Danica Patrick, Judd Apatow, Charles Barkley, Jack Black, Fergie, Scott Boras and Amy Smart) allows readers another chance to hear about a celebrity in the person’s own words.

Playboy delivers news-making and substantive journalism like "Death and Dishonor," the story of the brutal home-front murder of an Iraq War veteran that was the basis for the movie "In the Valley of Elah," “Our Battles Joined,” a search for the true circumstances behind the execution of an Afghani translator, which was turned into the HBO documentary “Fixer: The Taking of Ajmal Naqshbandi,” and “The Strange Redemption of James Keene,” about a convicted drug dealer turned federal informant who infiltrates a prison for the criminally insane to befriend a serial killer—and which is also being made into a feature film. Reporting for Playboy also served as the basis for the fictionalized account of an U.S. bomb unit in Iraq for the film, “The Hurt Locker.” Other recent articles include a joint profile of comedians Jimmy Kimmel and Sarah Silverman, an series of provocative letters written by Norman Mailer during the course of his illustrious career, a multi-part memoir of the romantic escapades of brilliant noir novelist James Ellroy, photo-driven profiles of actors such as Justin Long, Ray Stevenson and the cast of “Mad Men,” a feature about Howard Stern sidekick Artie Lange, a profile of LAPD chief Bill Bratton, an expose of sexual repression in fundamentalist Iran, several essays about maintaining privacy in an era of dizzying technological and legal change, and a series of definitive articles on male sexual health.

Each issue also includes a piece of fiction, spotlighting the best of established and emerging talents. In 2008, for instance, Denis Johnson wrote a novel exclusively for serialization in the magazine called “Nobody Move,” the follow-up to his National Book Award winning “Tree of Smoke”; it was published in 2009 by Farrar, Straus & Giroux. Playboy has also secured rights to an excerpt of a unpublished novel by Vladimir Nabokov which will appear in its December 2009 issue.

Past Issues:

Contributors:
Playboy’s roster of contributors over the course of its history is second to none. It includes Norman Mailer, Kurt Vonnegut Jr., Hunter S. Thompson, William F. Buckley Jr., Arthur Schlesinger Jr., John Cheever, Arthur C. Clarke, George Plimpton, Ray Bradbury and Shel Silverstein. Active contributors include Gore Vidal, Stephen King, John Updike, T.C. Boyle, Jonathan Safran Foer, Chuck Palahniuk, Richard Dawkins, Jeff Greenfield, Denis Johnson, Jimmy Breslin, Christopher Buckley, Jane Smiley, Margaret Atwood, Robert Coover, Jim Harrison and Nadine Gordimer.

Magazine Layout
The magazine offers a pleasing balance of attractive photography, lively illustration, and well-designed text.

Comparisons to Similar Magazines:
Playboy informs its entire editorial product (articles, photographs, and illustrations) with intelligence, wit, and sophistication. They provide readers with a unique editorial mix, including lifestyle service information, entertainment, interviews, politics, advice, women, sports, news features, and short fiction.

Playboy is an American icon. Smart, edgy and a bit provocative, Playboy has been the leading men’s magazine for nearly the entirety of its 55 year existence, surpassing and outlasting all competitors and imitators.

Awards
Playboy has long been recognized for its design, art and writing, receiving more than 1,600 awards. Most recently, Playboy won eight design awards from Creativity, encompassing illustration, design and editorial photography. In 2007, Playboy was also nominated for a National Magazine Award for Fiction.

Esquire is the original and leading men's lifestyle magazine. Esquire's award winning editorial covers everything a man needs to know each month including the latest on style and clothes, what's new in cars, culture and entertainment and advice on money matters.

Who Reads Esquire?
Esquire is a magazine for affluent and successful men. It is a magazine geared toward men who dress themselves, have the means and knowledge to invest, can order at a fine restaurant, have a healthy respect and admiration for women, enjoy enriching vacations, and have mastered life's basics.

What You Can Expect in Each Issue: Esquire surveys the landscape to unearth the smart edge of the culture: the people, places, things and trends that intelligent, sophisticated men want, need, and ought to know.

• Style: Seasonal menswear forecasts identify the best options for men covering the gamut of menswear, furnishings, and accessories for the spring season.
• Women: Everything you want to know about women is answered by Esquire’s esteemed group of editors and resident experts.
• Trends: Focused on the stylish options and Esquire’s editors guide readers through all the best the seasons have to offer.
• Women We Love: Esquire’s most enduring franchise and a celebration of man’s favorite vice, saluting women whose beauty extends far beyond the physical, revealing Esquire’s pick of the Sexiest Woman Alive.
• People: Esquire celebrates and identifies the next generation of cultural influencers destined to impact our lives and shape the destiny of our countries national dialogue.
• Feature Articles: In each issue of Esquire, the talented editorial bring you the latest on style and clothes, what's new in cars, culture and entertainment and advice on money matters. You will find monthly features such as Esquire's Man at His Best, Style Tips, Ten Things You Don't Know about Women, Answer Fella, Funny Joke from a Beautiful Woman, What I've Learned, and Women We Love.

Magazine Layout:
Esquire's design is witty and clean. Articles are displayed in easy to follow formats and feature vibrant images that detail items featured in the magazine.

Contributors:
Esquire's contributors are some of the most world renowned journalists, TV personalities, musicians, authors and military strategists in the world, including Ted Allen, George Foreman, and Thomas P. M. Barnett.

Past Issues:


Comparisons to Other Magazines:
Esquire is a magazine that resonates with the modern man. It is a magazine that speaks to the multi-faceted, successful man, who is culturally in tune. The unique blend of intelligent service, stories, and ability to entertain and inspire makes it a must-read for tastemakers and influencers alike.

Advertising:
Esquire has a wide variety of advertisers, from fashion to accessories and cars to spirits, and everything in between.

Awards:
In 2007, Esquire won a National Magazine Award in the reporting category. Since editor-in-chief, David Granger, took over in 1997, Esquire has been nominated for 41 National Magazine Awards, with 10 wins.