Search Marketing Standard
from Search Marketing Standard Inc
Search Marketing Standard is the first and only periodical completely devoted to the world of search marketing. It covers pay per click advertising, search engine optimization, web analytics, click fraud, local and contextual search, and other search-related topics.
Luerzers International Archive : Ads TV & Posters Worldwide
from Luerzers Intl Archive
Collection of worldwide advertising campaigns, print, poster & TV.
Creativity - Crain
from Crain Communications Inc
This publication is covers creativity in film, radio, print, graphic and Web design. It is a pipeline of information and inspiration for the creative professional. Issues identify and evaluate new trends, highlight late-breaking campaigns and honor the latest work and its creators.
Articles, reviews, and, news for professionals in the advertising industry.
Advertising Age
from Crain Communications Inc
Folded in half and blistering with punchy headlines, Advertising Age looks and reads like a daily newspaper. However, its glossy sheen reveals it as a weekly trade tabloid to be reckoned with. Published by media giant Crain Communications, Advertising Age chronicles the feverish activities of ad agencies and marketing firms from Madison Avenue to Toledo, Ohio, and far beyond. In fact, what sets Advertising Age apart from rival publications is its consistent focus on international marketing. One recent feature story plumbed the depths of Argentina's economic crisis and its affect on ad spending. (The article in turn led to a sidebar discussion of the possibility of foreign ownership of Brazilian media companies.) Few major announcements or market trends escape the front-of-the-book news section, and a section called "The Week" reports on the absolute timeliest issues. "The Buzz" reads a bit like a gossip column, and "People & Players" details in words and large photos the goings-on of major industry personalities. But the real meat of Advertising Age is its Viewpoint section, where staff experts and readers sound off on controversial issues vital to one of America's most enduring and exciting pursuits--completing the sale. --Kristopher Kaiyala
Advertising Age is an international business newspaper covering the latest marketing, advertising, and media news. Includes agenda-setting editorial insights, exclusive analysis and data, broad scope of advertising and marketing news, industry rankings, data and proprietary metrics, and analysis.
Articles on national and international marketing, news about individuals in advertising, statistics on advertising and special reports.
Business Opportunities Handbook
from Enterprise Magazines Inc
Business Opportunities Handbook contains information on over 2,500 business opportunities and franchises available. This publication lists businesses with investment requirements from $100 to $1 million and features success stories and helpful articles for persons who want to be their own boss.
Response : Multi-Channel Direct Advertising
from Questex Media Group
Delivers timely news, trends and analysis of the multi-billion dollar direct marketing industry. Also, highlights online, print and broadcast approaches to generate leads and drive retail sales.
Adbusters
from Media Foundation
Welcomes articles, illustrations, cartoons and advertising concepts. Instigates a media revolution through media literacy and artistic activism.
Pr Week - U.S. Edition
from Haymarket Media Inc
PR Week is an investment in your career. Whether you work in a PR Agency or as an in-house PR, you'll find news and features in PR Week that will help you to do your job even better.
B to B
from Crain Communications Inc
Presents business marketing news, strategy and tactics with emphasis on techniques and methods of advertising and selling products and services to business and industry. All aspects of tools and business marketing are explored.
Presents business marketing news, strategy & tactics; emphasizes techniques & methods of advertising & selling products & services to business & industry. All aspects of tools & business marketing are explored, such as audio-visual, video etc.
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